Industry
Ram Passes Jeep in Q3 Sales for the First Time This Year as the 1500 Jumps 73 Percent
By CARC Editorial Team · October 27, 2026 · 3 min read
Stellantis reported US sales of 324,277 vehicles in the third quarter of 2026, essentially flat against 324,825 a year earlier, with year-to-date sales up 3 percent to 958,463. Inside that flat headline, the brand split was dramatic. Ram sold 134,072 vehicles, up 29 percent, while Jeep sold 128,542, down 20 percent. Ram finished the quarter 5,530 vehicles ahead of Jeep, the first time this year that Stellantis top-selling brand has been pushed into second place.
One truck did most of the work. Ram 1500 sales rose 73 percent to 76,650, from 44,349 a year earlier, and all Ram pickups together rose 34 percent to 117,757. Reporting on the quarter notes that Ram 1500 retail sales rose 42 percent, well below the 73 percent total gain, which means fleet sales grew faster than retail even though retail growth was real. On the Jeep side, the Wrangler grew 5 percent to 44,757 and the new Cherokee Hybrid added 10,344 sales from almost nothing, but the Grand Cherokee fell 30 percent to 38,027 and the Compass fell 62 percent to 10,811, a combined loss of more than 33,000 sales that neither bright spot could cover.
The timing upends the company own plan. Stellantis targets cited in reporting call for Ram to reach roughly 825,000 North American sales by 2030, about 85,000 more than the Jeep goal, on the strength of a lineup that does not exist yet, including a new midsize Dakota pickup. Instead, the crossover is happening now with the trucks Ram already sells. Chrysler also grew, with Pacifica sales up 6 percent to 34,491, and Dodge was up 2 percent to 26,546, but neither brand changes the story: for the first time in 2026, Stellantis in America is a Ram company first.
Sources: Stellantis, Autoblog